It is 20 years since the hugely popular "Hip and Thigh Diet" and its sequel "The Complete Hip and Thigh Diet" written by the UK's best selling diet and fitness author, Rosemary Conley, shot to the top of the book charts around the world selling more than two million copies.

18 years later Rosemary effectively unravelled the complicated mixed messages that many Gi books promote when she wrote the equally successful "Gi Jeans Diet" and "Ultimate Gi Jeans Diet".

It was only a matter of time before Rosemary combined the powerful messages from both diet philosophies to create her 29th book "Rosemary Conley's Gi Hip and Thigh Diet". Following on from the success of promoting Rosemary Conley’s Ultimate Gi Jeans diet in 2007 Media Ambitions is promoting Rosemary's latest diet book and has secured extensive national and regional coverage across all print, broadcast and web based media across the UK and Ireland including serialisations in the Sunday Express, Best, Nottingham Evening Post and Leicester Mercury.

Divisional Publicity Director, The Random House Group, Charlotte Bush says “Media Ambitions are a pleasure to work with and Arrow books are delighted with the publicity secured for Rosemary Conley’s Ultimate Gi-Jeans Diet book”.